Email marketing for hotels in Ethiopia is not just an optional tool—it is a critical component of a hotel’s long-term success strategy. As Ethiopia’s tourism sector continues to grow, more travelers are booking online, making digital communication channels more important than ever. With travelers seeking personalized experiences, email marketing for hotels offers a direct, cost-effective way to build relationships, foster loyalty, and ultimately increase direct bookings. Unlike paid ads or OTA commissions, email marketing allows hotels to reach their past, current, and future guests in a more personal and profitable way.